Hot answers tagged traffic
5
Im trying to use that situation as a gauge for how much my site (with similar traffic and similar product ) would be worth.
Pinterest didn't purchase Punchfork primarily because of the number of users.
They purchased it because Punchfork dominated a slice of the same market space as Pinterest (image based curation - in Punchfork's case of recipes). I ...
4
This sounds like spam to me. If they are tweeting about how happy they are with your competitor's product, they have no reason to switch, especially if it is a paid product. Unless the tweets indicate that they are unhappy with your competitor's product and are looking for an alternative, I don't see this gaining you any customers. In fact, it will likely ...
4
It's never too early to measure. Measurement is pretty much a universal good as far as I'm concerned. Especially since starting early gives you the chance to get good at measurement before being good at measurement is really important (if you see what I mean).
What you need to be concerned about is how you make decisions based on the measurement.
It might ...
3
It's never too early to start split-testing, but lower traffic could mean it will take longer to see results. It all depends on how large the difference is between the two versions.
Use a Chi-Square calculator (like this one from usereffect) to compare the results from the A/B testing of your landing page(s) and see which ones convert better. It might take ...
2
They may not want to sign up because of two things.
There is not enough difference between using the site when being registered and not (less probable and usually easier to address)
There is problem with your service or the way you present it. Benefits are not big enough or any other reasons shown on this diagram.
Source: TellMeYouDidnt.com
So now you ...
2
You're asking why visitors are NOT signing up? Simple: ask yourself why they SHOULD sign-up. That's what your visitors are asking themselves when they see the Sign-Up button: "why would I sign-up?" And if at the moment they're not signing-up, it's either because a) you're not presenting the benefits of your site in a compelling enough way or b) people just ...
2
I would address your question from a different perspective. I agree that without ads your site looks cleaner and more people will likely use it, but this has a cost for you. It is the missing advertising revenues.
So your question could be: how much am I willing to pay for a cleaner site?
Calculating (roughly) your missing revenues is not very difficult. ...
2
If the product is paid and/or subscription based, I would think the probability of "stealing" them is close to zero.
However, expanding on Zulys answer, one can learn a lot from them. Reaching out to them to offer some useful actionable research AND learning what made them pull the trigger (subscribe) + what they consider important would be much more ...
1
This may come too late for you, but may benefit others who read this.
It's never too early to start measuring. It always helps to have data available and the measuring part is relatively cheap and easy. It would be nasty to find out later that you are missing data, for e.g. calculating your Customer Life-Time Value or some other relevant SaaS metric.
But ...
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