Hot answers tagged seo
18
NB: There is much more that can be said about this. I'll try to keep this post short, and on the things beginners can do and get a high Return-On-Investment from.
If you don't know that much about SEO, then use a CMS with the page level best-practices already baked in. Don't spend time fiddling with the finer points of HTML, good CMS's will output fine and ...
11
The only thing that really makes a difference in organic SEO matters these days is quality content and links to your site (from other good sites i.e. not mass-ad sites).
I don't know what your business is going to be about but you should think about how to get generating useful content for your users, in a broader sense than only the services that you ...
10
The most accurate and useful summary I've ever read is here: 15 Minute SEO
Also see this prior discussion on the topic.
9
For those who don't why DMOZ is interesting: It's an open, volunteer-driven human-edited directory, like Yahoo! was it in the earliest days. Being listed in DMOZ is said to guarantee crawling of your site by all major search engines, because all search engines have URL feeds from DMOZ.
Today the common advice is: don't bother. DMOZ is famously un-responsive ...
8
Let me offer some insight as someone who was "brought up" in the information marketing industry.
Ultimately, as the others have said, you're going to need to test (never stop!). However, let me offer some guidelines you might consider, so you can shortcut your path to success.
On the topic of multi-page versus one long page, the long page almost always ...
8
Well, I'm not so certain I understand exactly what you'd like to accomplish, but here it goes:
1) if you don't want any search engines to crawl and index your site, then put a file called "robots.txt" in the root directory with this in it:
User-agent: *
Disallow: /
people can view the site, but search engines will not index your site.
2) If you want ...
8
Learn as much as you can about SEO before you create your first page. SEO effects the design of each and every web page.
Validate the HTML and CSS code on each and every page. If it doesn't validate there is something wrong with your code an that means the page will not display the same way in different browsers. It also means search engines may not be able ...
8
Everybody gets so excited about figuring out how to wrangle Google. The answer has been, is, and will ever be to create relevant unique content. From the standpoint of the typical blogger, the Panda release will only be good news. It will punish some of your would-be competitors without hurting you one bit if you make sure of the following:
Using ...
8
It is an acceptable SEO figure for a new business that is just 5 months old. I mean it takes reasonable time in generating brand development and product awareness. Getting 9000 visitors is a good score IMO considering the age of your business and employment of SEO techniques. But there are some relevant questions that may give you a performance outcome of ...
8
You get what you pay for. In this case, you'll get someone using an automated tool to post spammy links and messages on forums and blogs that aren't moderated well. If that's the image that you want for your business, go for it, but I wouldn't recommend it if you want to have a serious business. It's the digital equivalent to having someone spray paint your ...
7
None at all.
I know some people say it's the whole thing, but in the past three years of blogging I still get almost zero traffic from Google and tons from human beings sharing links (in every way: Twitter, FB, Reddit, blog posts, email, whatever).
You win when people like it and tell their friends.
It's too hard (IMHO) to compete on Google with ...
7
I would say there are only two rules
write something useful and relevant
be transparent
Plain advertisement is rarely useful (think about those irritating flyers in your mailbox); writing suggestions, possible solutions and mentioning some products is useful.
Always put a disclaimer at the end of your email. Something like "Disclaimer: I work for ACME ...
7
"No. "Link building" is never legit. It's frowned upon by Google because it makes the internet worse.
Sorry, but this is totally inaccurate. Google doesn't frown upon it...they talk frequently about good and bad techniques and provide guidance about what you should and shouldn't do. Here's a recent video where Matt Cutts talks about effective link ...
7
I think it's best to release all of your products under one domain name. One domain for one product usually signals to me: "This company is a one hit wonder." But when I see a product page that is part of a larger site that makes me thing "Hmm...I wonder what else they sell." I think it's easier to do cross-promotion when your customer intuitively understand ...
6
I hate to point to another moz article, but this one is a bit more recent and talks about why subfolders are generally preferable to subdomains - http://www.seomoz.org/blog/understanding-root-domains-subdomains-vs-subfolders-microsites.
6
Since you are building now, getting the onpage things right first is priority. Then, when the onpage elements are in place, then you can work non-organic traffic generation efforts.
Given that you are choosing entertainment and events, you are navigating in pretty competitive waters - i would suggest reviewing SEOMoz'es Perfecting Keyword Targeting & ...
6
SEO is just one form of marketing. Saying you will only maket your software in one way will limit your sales. Imagine a grocery store that says it will only sell items to people who drive up to the store in SUVs. Does that make any sense? Will that grocery store make less money than a similar store that sells to everyone?
If you study how people use search ...
6
Common reasons search engine result page results may differ from day to day, week to week.
Competitors are doing more aggressive SEO
You have been penalized for linking to bad websites, or joining a link building farm
You are trying to game the system with hidden text, white text on white backgrounds or other black hat SEO practices
The Search Engine ...
6
In the past 10 years I have worked with several people who claim to be experts on SEO or with companies who say the same. I always found most of the strategies are not worth paying for. You can easily find these yourself with Dr. Google.
But recently I was hired by a company who need SEO for their business model. They are earning immense lots of money with ...
5
Watching rankings is a waste of time. Rankings tell you nothing. Just because you rank number one for a keyword or phrase doesn't mean anything. Capture more useful data/ insights, such as what keywords are driving traffic to your site or do some keyword research and identify keywords in which you want to capture a lot of traffic from and monitor those ...
5
Two free great tools which I use:
Site Juice of Pear Analytics (www.pearanalytics.com). It is free right now cause it is in the Beta testing phase. Will check ranks in Google, Yahoo and Bing and will also store them for you.
SEO toolbar (a Firefox plugin) which has the Rank Checker tool. Very handy for instant rank checks but the disadvantage is that it ...
5
For most cases, Google does not punish duplicate content; they just sort it out themselves.
From the official google webmaster blog:
Google wants to serve up unique results and does a great job of picking a version of your content to show if your sites includes duplication. If you don't want to worry about sorting through duplication on your site, you can ...
5
You will have to look at your inbound traffic from search engines. Do your end users often include location in their searches, or not? If yes, then having the location as part of the URL will help.
Depending on your web framework, it might be best to have the most significant information at the root of the URL structure, i.e.
...
5
Tip #1 - Get lots of inbound links to your site. Be sure they're "dofollow" links. Links from pageranked pages are always best. IMO, one of the best sources for inbound links are guest posting on others' blogs.
Tip #2 - Target a specific keywork or phrase. Use the keyword in your domain name, title tag, header (h1) tag, and several times through the ...
5
It doesn't hurt to have a site like that. However, I wouldn't expect much.
People are not going to give you their e-mail address just to know "what's coming up". There are exceptions to that (a highly anticipated service like rdio, that got lots of prior press coverage and attention from media) but for most of us, no one knows about our project and no one ...
5
I disagree with Jeff and Kryzsztof (though I +1'ed them because those are good points too!).
It's true that you can't read too much into the value of such a mini-site, but on the other hand having that is way more interesting to potential co-founders or investors than having nothing.
Most people seeking investment have nothing but an unproven idea and a ...
5
Don't worry too much about the keywords in your posts. I agree with Jason that the best way to increase traffic to your blog is to write interesting content, good content will keep people coming back to your site. However, I believe it is also important to make it easy for people to subscribe to your blog, either by email, rss feed, etc... try to motivate ...
5
I got a lot of spam-like emails from SEO sites so finally I decided to ask my questions and got on a call with one of them, the largest SEO company in India they said.
Here are some things they do that don't violate any of Google rules:
They submit your site to directories, manually
If you have original content like articles, they submit your article for ...
5
Search for websites that have a supporters page for those who donate: donate.
Submit your site to webpage galleries, app galleries and startup lists.
Submit screenshots of your site to Deviant, Flickr, etc--they also have web site gallery sections...and while the links may be no-follow, people do repost links they like. (There are submission services that ...
4
Google treats hyphens as spaces, which is good for getting your keywords into your URL (Google loves this). It does not do the same with underscores, so you definitely want to use hyphens instead of underscores.
Google doesn't particularly care whether you use capital letters or not, but there are a couple of things to keep in mind. First is that some web ...
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