New answers tagged marketing
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No, I dont think you cannot do that. Are you a participating member of the google partner programs ? Read this : http://www.google.com/adwords/partnerprograms/
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First of all, i would strongly recommend to cut a deal with the company rather than the individual. it should be incentive based. (the more interaction / value a driver brings to the platform - the more earnings he'll have).
if you really can't do it this way, you can have the kit sellers give away a nice looking package for free for the drivers to have a ...
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I think, what Karthik said is correct and I suggest creating a landing page for other cities as well. In case the user selects any other cities, you can ask them to subscribe to your website if they want you to notify them when commencing your service in their city. This will also help you in signing up the first few users from that city.
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This is the classic chicken and egg problem that every successful online site had to solve in order to build a double-sided market solution. The solution is to start by doing the work yourself and build a very small community within a niche that's on the side of the market that needs your service most.
For instance, you could go to a college and find ...
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Doesn't Gallup Management do something similar?
First, I think you need to be a little patient here. It will take time to gain traction in terms of perfecting your profiling algorithm, getting employers to buy in to your assessment, which will increase high quality employer influx and in turn more job seekers.
That said, you should offer prospective ...
1
@max81 The next step is to "Qualify" the lead ... by qualification, i mean confirm whether it's someone who fits into the following criteria (at least these, you can add more):
They have a clear need that matches what your solution provides
They have a defined project for which they have this need (i.e. they're not just browsing)
They have a defined budget ...
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I recommend you create either a
1: 4-color, multi-page .pdf that -
a) includes testimonials
b) lists benefits of using your firm
c) quantifies your successes & why you're best qualified for the job
or 2: a PowerPoint presentation that includes the same points listed above. Either way, you can email this file to potential clients.
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Why run an ad campaign if you're not going to contact them? Your leads responded by saying they want to know more about your business. They want to be contacted. The first step is enter them into your database or mailing list. Second step is to call or email them so you can solve their problems with your product or service.
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