The network effect is the thing that makes certain products or services useless until everybody is on board. But once everybody is on board then said product or service becomes very useful. Case in ...
I learned quite a bit of relevant information in reading David Meerman Scott's excellent book, "The New Rules of Marketing and PR" I'm looking for similar focused, tactical, and useful resources to ...
One of our client companies has just launched an aggressive Twitter campaign on behalf of the product with a focus on securing B2B clients. What best practices do you recommend for leveraging ...
What online marketing strategy do you use if you run site that sells services? Where do you start?