Tagged Questions
0
votes
2answers
49 views
Are there benefits in targeting local companies to use my SaaS product?
I'm developing a software as a service product due to a problem I was experiencing when emailing clients. Without going into too much detail about it; it's a product that would be aimed towards ...
3
votes
4answers
71 views
How do I effectively communicate my mobile site to non-technical users?
I have a product designed for mobile browsers.
When I promote the site to my target audience, I find that they understand the term "app", but terms like "website" or "web application" do not ...
4
votes
2answers
171 views
How to transform a free trial user to a paying one?
We are a B2B web company, which offers a tool for online sellers ( amazon, ebay ).
Since we got more and more free trial user, our ratio from trial to paying ( which was before near 80% ) got back ...
4
votes
3answers
431 views
Is SaaS really a profitable market now (compared to 2005)?
When you consider the following:
20 USD monthly fee x 12 months = 240 USD per user / yr.
So, 1,000 paying customers would be needed to attain 240,000 USD revenue
At a conversion rate of 10% one ...
3
votes
2answers
175 views
SaaS, should we pick the payment options or let the customer?
Working on a new B2C SaaS will allow our customers to accept payments online from their customers.
Currently we're trying to decided whether its better to have a list of payment gateways for our ...
1
vote
1answer
80 views
Should I offer discount coupons for beta users when turning to paid service
This is bit generic question, however I would appreciate to hear different opinions.
I have developed a user based over the last couple of months for my online SAAS business. Now I am going to end ...
1
vote
2answers
205 views
Marketing to a Dispersed Niche?
This may be similar to a previously asked question ( What is standard marketing practice for a niche SAAS product?) but I'm hoping that by providing a bit more detail, others will have additional ...
0
votes
2answers
84 views
What is the most effective way that a start-up can go about hiring a marketing firm?
We have a "clouded" solution that is ready for users to start using but we are unsure about how to advertise the service.
We have our pricing models complete but it's a best guess based on ...
1
vote
2answers
275 views
What is a good way to find investors for a start up?
I have developed my SAAS on a shoestring budget and I have just made it production ready so I am now looking for ways to market it to my customer base. I, however, do not have the funds available to ...
0
votes
1answer
90 views
Marketing Education ERP with partners
We have an ERP product that is targeted at schools, colleges, small & large institutes.
We are looking to sell this product online with SaaS model.
The product is ready and we are now looking ...
3
votes
1answer
202 views
Launching Competing SaaS (how blatant can you mention your competitor)
I am launching some SaaS later next week that will be directly competing with someone who has a monopoly in the space. We will (hopefully) be cheaper, more features, better support and more ...
2
votes
3answers
348 views
What is standard marketing practice for a niche SAAS product?
My product solves a known problem for a specific industry and I am wondering how best to sell this. Eventhough it is a SAAS based product, our leads won't come online to search for this type of ...
0
votes
2answers
114 views
I launched a DIY website software company. How/where would you market it?
Currently the software is in alpha and we're looking for some more users and are not sure where the best place is to drop an invite code or whatever other strategy will help us gather up some business ...
0
votes
1answer
277 views
Promoting the application (SAAS)
I created a flash app. A service or a game - it does not matter. Advertising takes a lot of money and not always effective, it is desirable that my app promote itself.
Task - to create in the app (or ...
4
votes
4answers
171 views
Should I offer a site tour on my home page?
In the not so distant future, I will be launching a site that is mostly for businesses and is largely Software as a Service. I am wondering what you think about the pros and cons of having a pretty ...
2
votes
2answers
453 views
How to narrow a specific target market from a larger overall market? (B2B SaaS)
We're in the final stages of building an online quoting system that automates quoting and lead generation for B2B companies, via their own website. The overall market for our software is large - ...
3
votes
2answers
97 views
Should we target large customers with our software localization platform?
For the last 15 months we've been working hard to build a cloud-based platform that helps companies localize the software they build (named Amanuens). It all started from our own needs and we decided ...
1
vote
2answers
260 views
Intenet Marketing Book for SAAS based product
Many thanks to onstartup community for recommending good books on internet marketing but I was wondering if anybody recommend a book for internet marketing for a SAAS product targeting medium siZed ...
6
votes
5answers
425 views
Is telemarketing an effective sales technique for SaaS?
Has anyone here had success driving sales for their SaaS startup using telemarketing, or is it usually just a waste of money and a way to annoy potential customers?
2
votes
2answers
308 views
lead generation / conversion for freemium saas (howto, ideas)
We're looking for advice and opinions on economic, effective ways to convert existing users from free to paid subscriptions. Our SaaS product is a slight twist to the traditional freemium model: ...
2
votes
2answers
173 views
Hosted Quizzes and Polls Platform
I am looking for a hosted Quizzes and Polls platform that has following features
Create customized Quizzes and Polls
Be able to embed these Quizzes and Polls on my site
The platform should provide ...
6
votes
5answers
342 views
Can being too transparent about pricing, too early, actually hurt me?
I am creating a very high end B2B SaaS, subscription based, online product. The person doing my information architecture and I have very differing views on the subject of when pricing tiers should be ...
21
votes
5answers
972 views
What's the best way to find/evaluate a Marketing co-founder?
As a follow-on to my last question What is the ideal mix of founders for a SaaS startup? it seems that a Marketeer is important to a SaaS startup. I think it's fairly easy to find and evaluate ...
13
votes
6answers
446 views
Should we hire a sales or invest more time in our online presence?
We are a small software company with a process automation product. To do more sales, we would like to compare following options for next year:
Hire a sales guy. Someone capable of doing cold ...
1
vote
2answers
151 views
CRM with Customer Portal
I am looking for a Customer Relationship Management program that also allows the customer to create or edit orders. There are many different CRMs but info@hand is the only one I was able to find ...
1
vote
1answer
190 views
Marketing Video Ideas
Part of my marketing mix for my SaaS will be creating/using a promotional video. I'll place it on my marketing website, YouTube, and SEO/SEM campaigns. I understand that the most effective videos ...
