Tagged Questions

2
votes
3answers
348 views

What is standard marketing practice for a niche SAAS product?

My product solves a known problem for a specific industry and I am wondering how best to sell this. Eventhough it is a SAAS based product, our leads won't come online to search for this type of ...
0
votes
2answers
114 views

I launched a DIY website software company. How/where would you market it?

Currently the software is in alpha and we're looking for some more users and are not sure where the best place is to drop an invite code or whatever other strategy will help us gather up some business ...
2
votes
2answers
453 views

How to narrow a specific target market from a larger overall market? (B2B SaaS)

We're in the final stages of building an online quoting system that automates quoting and lead generation for B2B companies, via their own website. The overall market for our software is large - ...
1
vote
1answer
190 views

Marketing Video Ideas

Part of my marketing mix for my SaaS will be creating/using a promotional video. I'll place it on my marketing website, YouTube, and SEO/SEM campaigns. I understand that the most effective videos ...