The ppc tag has no wiki summary.
5
votes
3answers
196 views
Should I go for SEO or PPC?
I am working on starting up a new company for providing software development services for iPhone and Android apps. My goal is to get at least 10 projects in a month to reach break even in 3/4 months. ...
2
votes
2answers
170 views
Will people use a site that pays them to share?
We have just launched a beta of our website that pays people to share products and services they like with friends in their network who might be interested. We are trying to figure out the best way to ...
1
vote
2answers
65 views
On an e-commerce site, how do you attribute a sale to PPC if a visitor comes from PPC but then returns to buy through another website? [closed]
Can we use cookies and if so how do we install this? What software could track this kind of conversion scenario?
2
votes
3answers
220 views
How much should I Pay Per Click relative to Lifetime Value of the customer?
For simplicity assume conversion rate is 10%, and margin is 50%. How much should I pay for the visitor in relation to the lifetime value of the customer?
PPC/10% < LTV*50% has to be true, but by ...
1
vote
3answers
208 views
In-house vs. 3rd Party PPC Management
I own a successful website selling a software product, but we do absolutely no in-house marketing at all. 75% of our sales come from affiliates promoting us. So, we'd like to become more involved in ...
0
votes
3answers
164 views
Selling PPC… Shared or Dedicated?
I want to sell PPC to white collar professional service businesses (lawyers, accountants, etc.) I already am a website designer marketing to these folks.
I could create a website that sells a listing ...
3
votes
3answers
291 views
Approach to online marketing
What online marketing strategy do you use if you run site that sells services? Where do you start?
1
vote
4answers
418 views
Knowing what PPC keywords your competitors are using
I was checking out www.keywordcompetitor.com and they claim they can tell you what keywords your competitors are using in their PPC campaigns and organic listings. They can also monitor every move ...
2
votes
2answers
382 views
Looking for current data on realistic ad revenue for a user generated content web site
We're launching a user generated content web site in late 2Q. I'm looking to get a realistic view of revenue opportunities from impressions and per click ads.
The site will serve members across ...
