Tagged Questions
1
vote
1answer
214 views
How do I determine the optimal price to maximize profit from a contest?
We are trying to setup a contest at my school where contestants have to pay to enter and compete. We have enough money to cover a grand prize, as well as other minor prizes. According to my naive ...
1
vote
1answer
80 views
Should I offer discount coupons for beta users when turning to paid service
This is bit generic question, however I would appreciate to hear different opinions.
I have developed a user based over the last couple of months for my online SAAS business. Now I am going to end ...
1
vote
2answers
184 views
What are the various IT consulting models and the benefits and drawbacks of each?
I am pursuing an opportunity as an outside consultant to an established company, but don't really know how to package my services. Here are a couple of models I have come across:
Charge a retainer ...
6
votes
4answers
222 views
How to deal with users expecting a free edition of a software product (when not available)?
I'm working to launch my product in the near future and some guys are asking if there will be a "free" version.
I've read some opinions that discourage the freemium model because canibalizes sales ...
1
vote
2answers
105 views
How much money can I expect to get from corporate sponsorships on iPad applications?
I am a developer of an iPad application that can be used to expedite the transfer of information from patients to physicians. We are marketing to a wide variety of multispecialty adolescent clinics, ...
1
vote
3answers
215 views
Pricing strategy for digital media applications
I am developing desktop application for digital media. But i am still not sure how to set price for the application. Actually our product is integrated solution which integrates different features ...
0
votes
1answer
67 views
How to project product pricing for medical college/school
Our clients are medical schools/colleges. We have given a free product trial for 2 months with our first client. It is a unique product, there's a great learning process and we have had an amazing ...
1
vote
1answer
258 views
How Should I Price My Products or Services
Marketing your startup takes many forms. The classical marketing approach revolves around the 4 P’s: Product, Price, Promotion and Place.
For this question and answer, we will tackle the Pricing ...
2
votes
3answers
357 views
What's the best book on pricing you've ever read? [closed]
What's the best book you've ever read on pricing?
7
votes
5answers
2k views
What advantages does price discrimination have over the using the same price for everyone?
I'm trying to decide whether to change my pricing scheme from 'the same price for everyone' to 'a different price depending on which customer you are' (price discrimination / price differentiation). ...
1
vote
2answers
508 views
General cost per click (CPC) price in developed countries?
I know this question is a bit artificial, please don't explain me the concept, etc. because I am a professional senior e-marketer. I was just wondering how much do you think one general link click ...
6
votes
5answers
243 views
Enterprise Software: List prices?
Do you enterprise software people list your prices on your website? Most enterprise software seems to require the customer get in touch for a quote. What are you thoughts on this?
12
votes
8answers
1k views
Pricing Theory - What works, what doesn't, and how to get the most profit?
Many of you have priced several different types of products from digital to the physical. So keeping it internet centeric what pricing research do you do before going with an amount? And once you're ...
2
votes
3answers
646 views
Pricing Model for Consumer Product
I am involved with a product and have finalized the SRP and the wholesale price . We have been approached by a distributor that has a large niche customer base that would like to distribute the ...
1
vote
3answers
331 views
How do I convince a client to use a computerised accounting system?
This is marketing question but don't know where to ask it.
My possible client is relying in traditional manual accounting system. I want to convince him to use acomputerised accounting system.
As an ...
2
votes
3answers
132 views
How can I cope with price/cost inquiry tactfully?
I'm a private English-Chinese interpreter in China. People often send Email to me to ask my rate. As soon as I tell them my rate, they often don't contact me any more. I don't think my rate is very ...
5
votes
4answers
328 views
Pricing for iphone app?
We are developing an iphone app for business but we are finding it very hard to put a price to the app? Does anyone know a rule of thumb, have examples or have any tips on what we could charge. I know ...
0
votes
3answers
142 views
New Classified Ads - Free or Not Free?
I've develop a job portal with classified (Sell and Buy), due to the nature of spam or duplicate ads issue found in other popular classified sites - mocca.com by Mediacorp, should the ads still be ...
3
votes
2answers
105 views
Customer flexibility first - Monthly and/or Yearly charges?
We have one application sold to users - they make documents with it. These documents are then sold to their clients.The client must have the reader to view the media rich document. We make and sell ...
6
votes
5answers
342 views
Can being too transparent about pricing, too early, actually hurt me?
I am creating a very high end B2B SaaS, subscription based, online product. The person doing my information architecture and I have very differing views on the subject of when pricing tiers should be ...
10
votes
6answers
1k views
Does charging less than your competitor make your product look inferior?
Our monthly subscription is 30% less than our competitors. We also do not charge a set up fee, whereas, most of our competitors charge $400-600. I think our product is "as good" or better than any ...
1
vote
5answers
183 views
is it proper to offer discounts upon longer subscription?
Rapidshare has an interesting discount
you save 17% for 3 month access
26% for 6 month access
34% for 12 month access
My question is, when is such discounting appropriate? Is it proper only when ...
8
votes
16answers
773 views
Know any large/public software companies that are using freemium?
I'm trying to find examples of large software companies that have used freemium (whereby there is a free product with a paid upgrade to a premium product).
Anyone know of any companies that either ...
7
votes
4answers
787 views
Subscription Pricing Starting Strategy: start high and lower, or start low and raise?
With a subscription based web application aimed at businesses: Is it better to set the initial price at the high end of what you expect people would pay and lower it if it becomes necessary, or should ...
6
votes
7answers
4k views
Why do big companies need so much of advertising/sponsorship of events
Coca cola, pepsi, lays etc why do companies need so much of advertising all over TV's, internet, sports events...even after becoming a household brand.
how much percentage of their profit usually ...
4
votes
5answers
183 views
Reagrding pricing …Should it be few big fish or many small fish
We have software which can run as per user SaaS model and also as custom deployment. To advertise we are planning to host it and give it free for some time / users. But there is another argument as we ...
5
votes
11answers
482 views
How totally insane would it be for your price to be “whatever you think it's worth”
This is a hosted (zero-install) web application. You create and account and stuff happens. The unattended costs (ignoring tech support, ads, etc) are easy to compute per customer.
Here's the idea: ...
9
votes
11answers
1k views
Anyone experimented with $49.95 vs. $50 Pricing for subscription software?
I've read a bunch of times in the retail world where the $49.95 (or $49.99) style pricing actually increases sales vs. just making it a round number like $50.
Has anyone tried this for a subscription ...
