Tagged Questions
1
vote
2answers
56 views
Initial Result of Customer Development
Hope all is well. I just conducted a round of feedback interviews with 20 people(mostly students) about my startup. The results are 50% saying its a great idea and other 50% think its not worth it. I ...
2
votes
1answer
82 views
Sell a product that has not been released
I am going to be on a radio show with almost a million listeners for an interview about my product. I have a free product now, but I am soon releasing my freemium business model. I want the users that ...
6
votes
3answers
161 views
Explain product by example?
Is it a good idea to describe the features of a product/service by making fictional scenarious how to use this product?
I know the best aproach would be to present at first the problem and show ...
0
votes
1answer
81 views
How do I identify the right bloggers to pitch a social network to?
I'm the founder of an interests based social network. A well known advice for promoting a startup launch says I should identify key bloggers, and introduce my startup to targeted early adopters.
...
9
votes
3answers
419 views
When to give up on a product?
I'm getting ahead of myself here because my product hasn't launched yet, but I thought about this and would appreciate the thoughts of this community:
Imagine this:
You're launching a great app (or ...
2
votes
2answers
153 views
How to market a website where developers can buy and sell source code?
I've developed iPhone and Mac applications in the past, with reasonable success. Back then, Apple would take care of the distribution, and sales were pretty constant.
I just launched a website where ...
0
votes
3answers
388 views
How to create a BUZZ few weeks before launching your website?
We had planned not to market our website that goes live in 8 weeks, but now going for the opposite. So we are building a website where users sign up and interact on the basis of XYZ (apologies for not ...
5
votes
3answers
279 views
How to market a software during minimum viable product stage?
I'm about to launch my product. I'm currently preparing the website, documentation, e-commerce integration and so on.
It lacks features that will be added in the next few months that will allow it ...
3
votes
3answers
109 views
How should I promote an SDK / Service?
I developed a new service for iPhone developers which allows them to ask quick questions from their users and get rapid feedback.
The product is now in beta (which means it's already finished and ...
1
vote
2answers
267 views
How do you get your Startup featured on national television news?
I am wondering if anyone has any advice on how to get your startup featured on TV?
I have had some success getting written about on some blogs, but nothing that non startup / tech people would see.
5
votes
6answers
339 views
Should we tag our new website as 'beta'?
What does tagging your new website as 'beta' say to your potential customers. We intend a 'soft' launch to our website and are not planning any significant marketing at this period. We intend to use ...
1
vote
1answer
70 views
Strategical question on starting a new service. Should I follow my existing road?
I have a website where bloggers share their posts in it, so visitors will visit their blogs. It is local, with a quite good number of members that share about 300 posts per day.
Even though this ...
2
votes
1answer
223 views
What is the best strategy/events to launch a startup?
We are having a startup in social and location based networking space.
We are currently in private beta.
What will be the best strategy or events to launch the product?
Thanks!
2
votes
4answers
245 views
Is this e-commerce launch promotion a winner or loser?
I'm thinking of offering 3 x $50 gift certificates for the first order received from each of the 52 states. The product's range in price from $69.00 to $139.00. Winner or loser?
1
vote
7answers
300 views
budget: spend on domain or on adwords?
Assume that we've got a 10.000 (usd or euros) budget.
Which of the following 3 options is better for launching?
1) Spend all of it on a great domain (e.g mymobile.com)
2) Spend 20 on a mediocre ...
0
votes
3answers
455 views
How do I choose the right sub-segment to market my new Q&A community to?
I'm launching a new Q&A community and was wondering how specific a market I should target while seeding and promoting the site in its early stages.
If the ultimate goal is for it to become the ...
3
votes
1answer
301 views
What makes a Successful Web Site Launch?
What are the 5 must-do basic things to have a shot at being marginally successful on a first day web site launch? The measure of success is defined (in our case) as at least having:
1) 50000 hits on ...
2
votes
1answer
402 views
Pre-launch Advertising
My partner and I are launching a website for widgets you can put on your website. We design a few nice looking ones and make it really easy to grab your own version. We want to end the pain of ...
7
votes
11answers
884 views
How to Resolve a classic Chicken and Egg Dilemma?
My team and I are facing the classic Chicken/Egg dilemma and need help resolving this issue. So here we go: We built a highly scalable, dynamic Career site 100% dedicated to to the IT Industry and ...
0
votes
2answers
171 views
Freemium :: model?
All
With the freemium model. Should we launch the FREE offerings first, then BUILD and sell the premium stuff, or have at least one premium service available before lauch?
2
votes
2answers
149 views
marketing a upcoming website
I will be launching my website (ecommerce site) in two weeks. I was wondering if there is an effective way (or what shoul I do) to tell people about the official launch of my website.
should it be a ...
5
votes
6answers
189 views
What's your favorite book or resource for social media marketing?
I learned quite a bit of relevant information in reading David Meerman Scott's excellent book, "The New Rules of Marketing and PR"
I'm looking for similar focused, tactical, and useful resources to ...
8
votes
4answers
2k views
How do you solve the “chicken-and-the-egg” problem?
There are two variants of the chicken-and-egg problem:
When there are two distinct classes of participants in your business, e.g. buyers and sellers, but it is hard to attract one class without ...
0
votes
3answers
191 views
What's your one best idea to help a new social media / user generated content web site go viral?
We're launching a new web site in July - a mix of social media and user generated content.
The site will have a broad and simple value proposition - think of this as horizontal segmentation. This ...
1
vote
2answers
132 views
Marketplace Launch Members
we have just launched our startup 7 days ago, and after 7 days we have 70 members and 140 entries. Because we are a worldwide marketplace we have launched with an empty database of users and entries. ...
4
votes
4answers
244 views
Why do some companies like Apple hide announcing their new product till the last moment
One reason I can understand is that they don't want competitors to find out the features of their product hence releasing their own product before they get a chance to release it themselves.
I ...
10
votes
4answers
1k views
How to request a review from bloggers?
We do have a product without demo, we only give out evaluation copies to potential clients and people who'd like to do a review the product.
It's a long story why we don't have a demo, suffice to say ...
4
votes
5answers
319 views
Is launching just before Christmas/New-Year a good idea?
We've had our app in beta for the past few months and we recently launched a major update which gets us to the point where I'm happy calling it a version 1.
There's still a million and one things to ...
2
votes
3answers
349 views
How to convert Beta Users to Sales
We've just finished a quite successful beta, most of the beta users were happy.
Now we are ready to release the product and this is an enterprise product so we are not directly going to sell to beta ...
11
votes
3answers
1k views
Solving the Chicken and Egg Problem
My partner and I are in the development phase of a website which essentially is a new marketplace for a sector that we believe is lacking one.
However most of our resources are going for design and ...
4
votes
3answers
787 views
Website launch strategy with
My partner and I would like to lunch a new marketplace for products that, for obvious reasons, we can't disclose at this point. We don't have any patent or proprietary IP to raise the entrance ...
5
votes
2answers
385 views
How do you run a good alpha/beta program?
What are good tips to run an alpha/beta consumer program for a web app? I want to engage the early users, test out a number of things and generate buzz. What are any tips or resources you can think ...