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2
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2answers
138 views

Is lack of marketing from competitors a good reason to build a startup?

Background: I have a web app idea in mind that I have started developing for fun. As I started seeing potential for revenue, I realized that a lot of other competitors have already started this ...
1
vote
2answers
195 views

Interpreting smoke test results

Looking for early market validation re our startup idea, we did a simple smoke test: we created a facebook ads campaign, linked it to a launchrock page and looked to see what happened. We set a $20 ...
2
votes
1answer
294 views

Estimating market size when creating a new market

How would a startup that intends to provide a brand new type of service quantify the market potential without spending a lot of money on legitimate survey research? Or without rolling out the product ...
0
votes
3answers
71 views

Do I need a Market segment?

When starting a On line Retail store that uses drop-shipping services, will I still need to choose a market segment? Or can I just market and sell to anyone all over the world. I mean the ...
0
votes
3answers
162 views

Market opportunities for low-level softwares?

I'm building compilers, decompilers, assemblers, processor emulators, drivers etc. for learning purposes. Thinking to convert these immature but useful product line into a startup. Traditional ...
10
votes
4answers
283 views

How does “second to market” compete with “first to market” when the company that was first to market is very entrenched in the market already?

As an example, let's take Yelp. Yelp has carved out a serious niche for itself in the user review market. What if you thought you could do it better? How would you make traction in that market? ...
0
votes
3answers
397 views

How should I start building a social network site?

Early I asked a question about starting a social network company. Thanks for people who answered my question. I learned that I might implement the ideas first then start a company. But how ...
2
votes
5answers
234 views

How can a startup market a product without own marketing team?

We have set up a start up. Its being surviving for last 10 months. We are planning to launch an mobile app soon. But our worry is that we don't have a marketing team. We cannot afford to have a team ...
5
votes
4answers
185 views

Does absence of competition put you off?

We're bootstrapping our latest business idea. Everything I've done has been boostrapped. This will be a complete stop and change direction (so could be a total distraction for a month while we ...
2
votes
4answers
471 views

What's an agile way to conduct market gap analysis to determine an underserved niche?

I've seen this question (http://answers.onstartups.com/questions/17173/how-do-you-find-a-gap-in-the-market) and like the thinking but don't think the answers mention traditional market gap analysis. ...
1
vote
1answer
115 views

Current fertile areas for bootstrap startup

Looking at the web environment, it is quite good for a bootstrapped startup. Reasons are: Low barrier to entry Low startup / teardown costs Can start or be built with a single person Highly scalable ...
2
votes
2answers
292 views

How many women purchase an item online every month by age group?

Hey everyone... i have been spending the past 30 minutes trying to find real statistics from any time in the past three years. I am simply trying to find a breakdown by age group of female shoppers ...
1
vote
5answers
320 views

Which markets are under served?

Which business ideas would you go after if you had the time?
5
votes
4answers
1k views

Target market: niche vs broad appeal

My startup idea targets a rather specific target market: Small/medium businesses in the UK* that are recruiting directly (i.e. without the use of a recruitment agency) that wish to simplify the ...
2
votes
3answers
2k views

Market Size of Social Networks

Obviously determining Market Size is a vital step in starting a business. With ecommerce or the sale of a product it seems to be a much more concrete process. On that note, does anyone have any advice ...
0
votes
4answers
111 views

Travel Planner Market

So I was wondering if anyone is involved in doing travel planner services. I am thinking a place for individuals or groups to collect info, routes, prices etc. before they travel. Anyone heard about ...
7
votes
4answers
1k views

How do you evaluate the competitive landscape before building?

Suppose you are evaluating an idea for commercial viability. You look to see whether there are competitors. Of course there are, because there always are. How do you judge whether the market has an ...