I am a social network co-founder who recently relocated to NYC area. Apart from focusing on the social network start up, I am trying to take some courses at columbia or NYU. The issue is this - I am ...
I am about to start the branding process of one of our products. There is an interest among the stakeholders for this product to have a separate identity, and they will pay for it. My question, is, ...
How important is branding for early stage startups? Within this question, there is some interesting discussion on how a brand can evolve based on everything you do - e.g. your name, website, online ...