Questions regarding promotion of business' product or service to potential clients.

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2
votes
2answers
263 views

How to sell advertising space on the website during initial stages?

I'm building a web application for an academic community. I'm relying on advertisements as the revenue model for my business. My website is currently in its very initial stage so, how can I get the ...
1
vote
2answers
94 views

Publicising the business-plan?

Being a libertarian, I am completely honest with all my business-transactions, business-offerings and partnerships. From a marketing perspective, would it be beneficial to post my business-plan on ...
3
votes
2answers
140 views

Are there any 'rules of thumb' regarding email response rates?

I am running a startup and I reached out to an industry publication that I read while I was working for my last employer (for advertising our product with them). I am interested in their email blast ...
1
vote
1answer
84 views

IBTimes.com advertising should I do or not?

I was "prospected" as one of the top ecommerce providers of 2012 by IBtimes.com (yeah right). They said I could be a top listing if I paid them 5 K then I would get millions of users exposed to my ...
0
votes
1answer
276 views

is this ad revenue model accurate?

I'm setting up an ad-supported website and trying to work through the numbers. I came across this article that gives a model. Being a newb at advertising, I've got quite a few questions: For CPM and ...
0
votes
1answer
202 views

How much can an ad-driven website earn per click?

I am considering starting an ad-driven website. I'll probably start with Google AdWords. (Is there a better alternative?) What is the "typical" amount a website can earn per click or per impression? I ...
0
votes
4answers
193 views

What's a good size for display ads test run?

I am a small software company and I'm thinking about buying display ads on sites that are relevant to my target audience. Those ads are usually priced by CPM, so how many impressions do I need to ...
1
vote
2answers
186 views

How to sell ad space for a local coupon shopper?

I started a local coupon shopper for small businesses, but I am having a hard time selling ad space. My costs are much lower than any of my competitors, however I'm stuck on how to attract local ...
5
votes
4answers
573 views

Advertise a freelance/one-person graphic design business?

For 15 years or so, I worked at various graphic design firms as a production artist. Two years ago I left "Design Firm" in "Big City* and started working freelance from home in "Rural Area" about 90 ...
2
votes
4answers
242 views

Pitching my idea to other business

I have a minimum viable product web application which I have been tinkering with over the past 6 months. A friend of mine who is keen on startups and attends meet-ups and other events suggested I go ...
1
vote
1answer
309 views

Generating ad revenue from Facebook fan page/application

We are planning to create a facebook fan page/application which has the potential of driving in a daily traffic of 100,000.However,we are not clear about the revenue generating model.Is there any ad ...
4
votes
3answers
170 views

Email blasting worth it for small group?

I am currently part of a small team of people (<6) who are working on building a mobile application for release on a few of the popular mobile stores. We were deciding on ways of advertising and ...
0
votes
1answer
355 views

How much traffic should a site have before selling ad space makes sense?

I am just about to launch my site. I am launching it completely ad free. I am doing this for a few reasons. First, the site looks cleaner. Second, people may be more inclined to use the site if there ...
2
votes
1answer
220 views

Another alternative ad manager website like Buysellads.com? [closed]

My website isn't generating any traffic yet as it's under developement and ready to be launch within a week. I need to sort out selling ads on my website's part as soon as I can. I tried to use Google ...
1
vote
4answers
139 views

Any thoughts on Ask v Bing v Google for search advertising?

I am looking for an alternative to AdSense. Have you had any experience of the non Google ad engines any any advise on the relative costs and performance?
4
votes
5answers
1k views

Which websites successfully make money just from ads?

I'm wondering how many websites are actually successful at making money purely off ads. Clearly the search engines do, but apart from them can you point out specific sites which have successful ...
2
votes
5answers
225 views

What are the best and/or cheapest online/offline methods you've found for driving traffic to your website?

I raised a query in another question about Facebook ads and someone suggested to focus elsewhere on acquiring customers and use Facebook to engage and maintain relationships. So that got me ...
3
votes
3answers
134 views

Has anyone ever used one of the buy Facebook fan sites?

I just set up a Facebook page for a totally new business along with a teaser page. The Facebook page is looking a little lost. I still have some work to do to spruce it up and give it a little more ...
1
vote
1answer
156 views

Best companies offering good looking advertising online to include in webpages?

Does anyone have experience with serious companies offering good looking advertising to put on web pages. I am thinking about something like Google adsense, but the typical advert is really ugly: I ...
6
votes
3answers
179 views

Ok to run adverts on competitors website?

One of our competitors runs Google adverts on their website. We've debated running an advert via the Google network on that site. We're in two minds about it: It's going to be amazingly highly ...
4
votes
4answers
395 views

Most ideas have already been done, do you stand a chance with a good execution and a high quality product?

My friends and I have been brainstorming lot of ideas in the past month or so. We spent two days to discuss one idea, searched it on web, checked different options, made a rough design and then we ...
1
vote
2answers
266 views

How do you get your Startup featured on national television news?

I am wondering if anyone has any advice on how to get your startup featured on TV? I have had some success getting written about on some blogs, but nothing that non startup / tech people would see.
1
vote
3answers
89 views

Placing Ads in highly targeted email

I run a mail service for a particular community of users. This email system goes far beyond an occasional email to a basic mailing list - it is the fabric that holds the community together. I would ...
0
votes
1answer
46 views

Distribution to expect from a “powered by” for a SaaS service integrated on other websites?

we are working on a saas application. Say it is a SaaS for small size businesses, that will integrate our Saas on their websites and will get immediate value out of it. We plan to create a basis free ...
2
votes
3answers
322 views

Best Online Advertising Model

I'm constructing an online start-up and I'm not completely sure of the best possible online advertisement pricing model. Should I use the Cost Per Thousand Impressions model, the Cost Per Click ...
3
votes
2answers
206 views

Are software download sites generating sales?

I sell a software which I registered with some download sites. They generate a lot of traffic in downloading and distributing the demo but don't generate much visitors or sales in relation to this. My ...
1
vote
2answers
375 views

How much money to spend on successful advertising?

If you are spending money on measurable advertising (ie. CPC) and you know that the return on investment is worthwhile (ie. the revenue generated by converted users is greater than the amount spent on ...
0
votes
4answers
335 views

CPC v/s CPM Which one is better

So i have got investors for my website(say), and in order to pay them back ( :P ) i have to start making revenues from the very first day i guess, and i heard about these two methods: CPC AND CPM ...
2
votes
2answers
170 views

Will people use a site that pays them to share?

We have just launched a beta of our website that pays people to share products and services they like with friends in their network who might be interested. We are trying to figure out the best way to ...
1
vote
3answers
257 views

Video trailer services for startups

I've been working on a web-app that is set to finish late November and I'm now looking for ways to demonstrate my app via a promotional trailer (preferably not a just a screencast) of some sort. Are ...
0
votes
2answers
142 views

How can I display ads in the language of the country of origin?

I have a website which receives over half of its traffic from non-English speaking countries and websites. However, I only have Google Adsense and (from what I know) it only displays advertisements in ...
1
vote
3answers
175 views

Besides Adwords and SEO, how do you advertise an international customer support service?

Given that you want to provide quality computer support for customers in the US remotely, via online chat, phone and screen sharing solutions, how would you go about advertising such service among ...
5
votes
4answers
298 views

Advertisment on startup is a good idea or not?

As everyone knows that in the beginning days of startups everyone tries to lay low on the cash flow so my question here is that is it a good idea to have ads on the startups(websites)? And if the ...
1
vote
2answers
141 views

Who are the largest Facebook advertisers?

I don't want to be so direct here, but In this article does anyone have a clue about which company/companies could it be talking about when it says: I’m not going to out you, but you know who you ...
1
vote
2answers
76 views

Integrating my project with facebook

What if i want to integrate my online website with facebook? By integrating i mean, there would be a link on facebook that will take the user to my website directly but i am not talking about ...
2
votes
3answers
994 views

What is the hourly rate of a freelance marketing consultant?

I am in a start up with very limited financial liquidity (less than $10,000) I reached a stage where my online store is taking shape, I have a stock of product now and enough to start a sales team. I ...
-2
votes
1answer
84 views

Revenues generated through the hits [closed]

I have a website based idea, now i want to know how do the websites generate revenues, i now one way is the advertising, but then i heard it from someone who said that it depends on the number of hits ...
3
votes
3answers
197 views

CPM ad services with low monthly minimums?

I am trying to find a service similar to Google Adsense, SolveMedia, or Brightroll. But I need it to pay strictly on a CPM basis. However, I am having trouble finding a service like this that does ...
1
vote
3answers
92 views

How can I find a consultant for my Advertising startup?

I have a an idea for a startup that would be closely intertwined with the Advertising industry. I still need to do the necessary research to determine if the idea is viable and to identify all the ...
0
votes
1answer
185 views

What is the size of Advertising market in India?

Does any one know the size of Advertising market in India(2011) and what is the share of different mediums(tv, radio, internet, mobile)? Thanks
9
votes
6answers
495 views

Marketing suggestions for a small startup?

I am interested in starting a small (to start with at least) software company. The Software I would be selling would be add-ons to Microsoft SharePoint. While I am skilled technically, I know ...
0
votes
1answer
225 views

Marketing my niche web application

I'm a web developer by trade but I work for a graphic design agency. I've written a subscription service (I own the code) that allows design studios to track jobs, allocate them to staff and track ...
1
vote
1answer
196 views

Placing ads in or otherwise monetizing email messages

I'm working on a voting website that allows people to run elections using ranked-choice voting. Everything is currently free and without advertising, and I'm considering the best ways to monetize it. ...
10
votes
2answers
662 views

How Do I Promote My Business

Marketing your startup takes many forms. The classical marketing approach revolves around the 4 P’s: Product, Price, Promotion and Place. For this question and answer, we will tackle the Promotion ...
0
votes
2answers
96 views

Charging for ads based on time they run for?

I was wondering if there is such a thing as "Pay Per Date Run"? - as opposed to Pay Per Click or Pay Per Impression. For example: paying for an ad to run on week 31 - August 1st to August 7th for x ...
3
votes
2answers
231 views

Common ways to advertise music?

I'm trying to begin an indie record label. I already know how to get music onto iTunes and Amazon Music, already have the knowledge to build a site and a general idea of what it should look like, the ...
3
votes
1answer
156 views

Is it legal to monetize your browser add-on by changing others advertisements?

I'm about to develop an interesting, from a functional perpective, extension for Chrome but got a lot doubts in terms of how to monetize it. I was wondering if it's ok from a legal perspective to ...
1
vote
1answer
67 views

Company Showcasing: Do Recruiters have the need to showcase work/ projects of their organizations while promoting company to potential candidates? [closed]

Do Recruiters have the need to showcase the work/ projects of their organizations while promoting their company to the potential candidates ? If this showcasing is required, through what means is ...
1
vote
2answers
197 views

How do you get newspapers, magazines or news websites to talk about your product so that you can put “As Seen In” links on your site?

So many web 2.0 type sites these days have a "As Seen In" or "Featured In" section on their website. Does anyone know what the best approach to achieving this kind of PR is?
2
votes
1answer
216 views

How to sell software tools to developers?

I have Windows desktop tools for developers. I have a few large companies that bought them. It is mostly project managers that did the buying and so far they found me via Google search(I have done a ...