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Any ideas on where to look for investors in an green aquaculture company? The company will have signficant revenues in year 2 in a $5B market growing at 15%/year. Are there funds for start-up food companies?

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2 Answers

Although I can't answer your question, based on what you've posted, I would make a recommendation.

Investors, or potential investors, won't focus on your projections in terms of numbers, because many of them are meaningless. You mentioned that you'll have significant revenues in year 2 in a $5B market growing at 15% per year. But that doesn't really mean anything, because until year 2, you won't really know how much of that market you'll capture.

Instead, focus on what sets you apart, how you intend to make money (in general), how you plan on getting your business to grow. While you should be aware of how big the market is, who your competitors are, and have some projections, the focus should be on what makes your company great, and why it's going to succeed. Your timeline, like that of many startups, is highly unlikely to be anywhere close to accurate, but your plan for success could be right on.

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Thank you Elie. I really appreciate your advice. Yes we do have a very solid team and a unique and innovative (and IP protected) path toward success. The beauty of this opportunity is that it's a short path toward revenues and the technology is not so pie in the ski that it can't succeed without divine intervention. But all of that is in our business plan and presentation. I guess what I'm really asking is if this kind of business fundamentally has a different type of investor than a more high tech business that plays into information or med devices or hardware, etc. – malcom edwards Mar 25 '10 at 5:54
Fundamentally, an investor is someone who has money they can afford to lose chasing a dream. So no, there's no fundamental difference, you just need to find an angel group that has interests in the food industry, or someone who made their fortune in the food industry, and see if they're interested. – Elie Mar 25 '10 at 12:09

You probably know some competitors. Some of them probably received investments. You can follow the line and find investors in that way.

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