So you are about to start contacting companies about licensing your product/technology. What would be the general elements of the presentation deck? I know what I've done in the past but am wondering about any better approaches.
And related, a big part of my approach has been to focus on tangle value - savings, new revenue, new customers gained...by using the product/technology. Especially in this current economy. But how do you address that when the product would be used in a brand new way with no data yet available and you really have no idea other than wild guesstimates?