So, I made the entrepreneur leap a few months ago. I've been tinkering and trying new ideas and learning a lot. I know the specific niche I want to work with, and I have been building up a community in that niche in the meantime (mainly just connecting with people over social networks, conducting interviews, etc).
My goal was to set out to cater to this certain audience... learn about the market, find a need, and fill it. Well, I found a need, and the name that I gave the community is, well, a name for the community. For a while, I thought about a membership site for this certain type of community and I figured I'd sell them on an "exclusive" high quality community.
A) Do I keep the community, but focus a lot more time on the service on a separate website/domain (and promote it through that community)?
B) Do I keep the community and integrate the service "into" the community? eg. online community/website, with several services offered to them.
I'd like to do A, but I'm about a month into building this community up. My concern with B is selling people on a "community" is too abstract for me and I'm afraid the real value added services will be buried too much. I like to keep it concrete and tangible. I have no doubt that this community will be able to use this tool I'm providing them, and I really think community should be built around the service... but I'd like some people to reaffirm that I'm on the right track (which is leaning more towards A).