I took a course on gamification it cleared a lot of thing up but I'm still confuse. A gamified app or website has to be build from ground up through the lens of a game designer. So, I think is a major part of the business concept and it should be highlighted in the executive Summary.Furthermore, it makes the startup unique from other competitors in my industry.
Now, I was told that gamification is little feature and it shouldn't be a major highlight in the executive summary but part of product strategy. Also, I had someone else to tell me it's not important to add executive summary because is a feature. Please, I need someone to clear it up for me.