I am planning to start my uISV business next summer. I am out of US, and will start with one utility program for Windows.
In the moment I am exploring options for payment, and am willing to consider all the alternatives out there. However, some payment processors offer credit cards only, some offer phone, fax, mail orders etc. in addition.
My questions are the following:
- By your first hand experience, how important for me is to have phone/fax/mail order as an option for my customers to purchase my product (small Windows utility program)? How many of your selling activities are thru these XX century tools?
I hate to mix payment processors to cover all the possibilities, and would like to stay with one, (credit card) if possible, but if that's not the way ...
- From your selling experience, which credit cards are most used in your International selling? How important is to have Diner's, Optima, Carte Bleue, JCB ... covered as an option for successfull selling? I understand that the more the better, but if only 0-5% is from this providers, than I can swollow that percent and go with big US four (VISA, MasterCard, American Express and Discover).
Thanks in advance for your time and efforts answering these questions.
Have a nice day.