I'm in the process of building a web application that will need a healthy user base from day one to be successful (similar to a stackexchange site).
I'm already taking signups but I'm curious how many active users would be needed to sustain the site initially (X) and as a result how many signups I should gather (Y) before "unleashing" the site. (since not every user that signs up for info will register on the site and become an active user).
Note: even when I do "unleash" it I expect the first bit will be a closed beta (e.g. Trying to harness some "exclusivity" power) enable tweaks, and further drive interest for new users to sign up.
A few notes:
- The site will be free so there will be no financial barrier to entry.
- The target market is global, (e.g. Every time zone) and for anyone from age 13-90+
Does anyone have any stats on % of conversions of "signed up for info" (X) vs. "registered as a user"?
I tried to work this backwards randomly guessing that 50 users a day would likely be enough to keep it afloat... and that I'd (again randomly guessing) that users might visit 1-2 times a week (~350 users needed)... and that hopefully 30% of those that sign up for info actually visit and try out the site... thus obtaining ~1,200 interested users up front would be needed... but I have no idea how wild/realistic any of these numbers/percentages are.