We are building a service to help small businesses manage data they have in the cloud. We got to the point where we are profitable, but our growth is anemic.
Our problem is that somehow a majority of the people signing up for our service are not at all potential customers (they are typical internet consumers looking for something free).
The majority of blogs and online advice we see are about how to acquire customers in the consumer segment.
There is very little advice on how to acquire customers which are small businesses (real estate, etc.) via the internet.