I've recently launched a website and I need to sign up as many local businesses as I can on it. The website is currently only available for local businesses in Ontario, Canada only. There are a few issues with signing up local businesses on my website (even if it's free to signup):
- Some business owners/managers don't know how to use computers but most of their customers do.
- Some business owners/managers don't want to spend the time to list their products and information on my website but customers don't want to see a bare-bones business profile.
- Some business owners/managers have their own websites and they feel that their own website is sufficient enough for them to get local customers.
The website focuses around local businesses (mainly restaurants and shops) and without local businesses, customers don't see any value to sign up on it. Similarly, without any customers, local businesses don't see any value of signing up either. How can I solve this chicken & egg problem?