I'm in the process of developing a desktop application and I expect the first version to be finished by mid-march 2010. I have purchased the domain name and I'm very happy with the one I've got. My dilemma: Do I put the website up now or do I wait until nearer the application development completion time?
The domain name I've chosen is www.smartcompanysoftware.com
I know there are many questions regarding this sort of thing on OnStartups, and most of the answers seem to favor the 'Get it out quick' model, but I'm undecided. Initially, I was thinking that it would piss people off if they saw the website, but then were hit with the coming soon... line, but on the other hand, if people like what they see, they would probably get in touch and be prepared to wait, or even participate in some form i.e. suggestions.
I think that going live with the website is probably the way to go (I know it is, but I guess I'm just trying to address the potential issues by raising the question here), but if so, how much content should I have? I don't want to spend too much time developing a flashy website as it will take me away from the real goal, my application. So, should I have a simple one page affair that show a fews screenshots or something more substantial? And if so, what should I include i.e. Home page, contact page, screenshots.
I also think it can only help my motivation once I've announced to the world, a commitment on my part I suppose to deliver what I've promised.
I'm very interested to hear peoples' opinions...
Thanks in advance,