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An elevator pitch is a short summary used to quickly and simply define a product, service, or organization and its value proposition.

What was the elevator pitch of Facebook when it started?

Is there any good accurate description for Facebook?

Is there a current one for Facebook?

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Why does this matter? If you give us some context it might help. Otherwise this question isn't very constructive. – Zuly Gonzalez May 20 '12 at 17:24
@ZulyGonzalez I just want to get to know their elevator pitch for references. – anlai May 20 '12 at 17:33
Wow, anlai a "17% accept rate", why... :-) – blunders May 20 '12 at 18:46
It's a valuable question imo. These companies did well, and it'd be interesting to know what their initial pitches were. I'm sure you could find something about this by reading up on the history of these companies and interviews with their founders. Most of us have certainly read up on Facebook but perhaps to different levels of specificity. – Henry the Hengineer May 20 '12 at 22:35
Is this a homework question?! – Chris Roberts May 22 '12 at 23:29
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3 Answers

"is s/he available? find out now." Would be the likely facebook pitch.

Here's an expansion of that pitch + traction + potential + business model.

For more recent sites, view this video series on elevator pitches

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There are a couple of good youtube videos on elevator pitches out there.

I put some here: http://www.youtube.com/watch?v=Tq0tan49rmc http://www.youtube.com/watch?v=i6O98o2FRHw

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A short summary of what they do can be found everywhere written in different words.

If you are asking it to benchmark your pitch then most likely this will be a very difficult question to answer. Probably their "pitches" have been changed/adapted many times and often depends on the context (for example we don't use the same terminology for investors than for prospective customers or talking to relatives).

Personally I think the best source are interviews or chats with founders or top executives, where they explain the business to the readers/audience. Try to find interviews from the early days so you can compare how much they changed the way of pitching their business.

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