I want to start up a frozen homemade food business. The food/meal should be just like we make at home. The sale will be like membership on the website. For example someone will buy dinner for 1 month/1 week, decide the time of delivery and during that time he/she will get dinner at that time. Target group is university students, singles, may be even who don't want to cook something that day. Besides these I want foods fresh not to stay in deep-freezer for days or weeks. Then there won't be stock and consumer can only buy something at least 1/2 day/s ago.
There are some frozen food companies but they use sterilization or pasteurization methods. I want to cook and froze the meal. Is there any problem about this? Is it unhealthy? Is the membership system okay and the most important thing how can I reach the target group effectively and cheaply? Are there any advices/good tips about this project?