We had planned not to market our website that goes live in 8 weeks, but now going for the opposite. So we are building a website where users sign up and interact on the basis of XYZ (apologies for not disclosing as yet).
What are the steps to take to create a buzz few weeks before the launch? We want to market this so that people are prepared for this website and their interest grows! Here are the things we thought of so far:
- facebook page (Are user 'likes' enough? What else can be done at these pages?)
- twitter page
Is there any service, even if paid, you would recommend?