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I'm making a prelaunch page for my start-up. I have my page designed, but now I need an affordable or maybe even free way to email all the subscribers who input their email to receive updates.

What would you recommend?

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5 Answers

up vote 4 down vote accepted

Mail Chimp

http://mailchimp.com/

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You can build a start-up launch page quickly with:

Launch Rock

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+1 for this, launchrock is a great way to get set up really quickly with a clean interface/ – Chris Dowdeswell Feb 9 '12 at 11:09

Unbounce (http://unbounce.com) does landing pages and also adds A/B split testing. It says it integrates with MailChimp and Hubspot.

Instapage (www.instapage.com) does landing pages and claims their automatic optimization technology is better than A/B split testing.

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OpenEMM is an open source tool for sending bulk e-mail. We've only started to get it set up, but it looks to be a very powerful tool.

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I use a combination of Unbounce (to host my launch page) and MailChimp (to handle emails). Unbounce has a page builder that is really easy to use - you can have a page setup and accepting email addresses in 10 minutes. I integrate Unbounce with MailChimp, so when someone enters their email address it automatically gets sent to MailChimp. MailChimp is great for sending emails to lists of people. They also handle setting things up correctly so your emails arrive in your subscriber's inbox instead of their spam folders.

Both services have a free tier which should work for the early stages of your venture.

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