TL;DR: Would presenting your SaaS on the world web stage as created by a UK business (ltd), instead of by a continental European individual with a non-English sounding name, make a difference in terms of gaining traction? Context
I'm soon going to launch a Twitter marketing related SaaS (pro.hashtagify.me). I'll use FastSpring for payments, so I don't need to incorporate to receive payments from businesses and to deal with VAT.
If I'll get traction I'm going to incorporate for sure, but I'm wondering if incorporating (in the UK) before launch anyway would be worth the hassle, just to present myself as "Hashtagify Ltd" instead of "Daniele Mazzini". I'm thinking about the trust you would give an unknown entity just for that difference. What do you think (or, even better, know by experience)?
PS: I also launched a poll on HN, but would like to get reasoned answers