I would like to know if registering trademark for software in some countries is too expensive for us and we develop a software which is hard to copy, can we survive without trademark for software? Of course we are going to run into risks that competitors can use the same name as ours, but even though we find money for trademark, we can't afford to register in all countries, like Australia, United States, Russia, Swiss, Spain, UK. So anyway, we are going to run into risks for others to use our name if we register just in UK country.
Our software is going to be available for all countries in world, is it enough to have an LTD company in UK with company logo, registered company name, and a trademark for software.
As I understand this will still allow for someone to register a company in USA with our trademark (if we dont register trademark in USA)?
The only way I can see is to buy internet domain names for our software name and company name in countries we are interested to sell.