I recently (read: last week) started the following business:
[Business Name] is a small business IT consulting firm. We specialize in the use of Open Source Software by small businesses. Open Source Software allows a small business to lower their IT costs, while keeping their productivity the same. In fact, in some cases the change to Open Source Software can actually increase a businesses productivity.
You may be asking "What is Open Source Software though?". This is what The Open Source Initiative (OSI) has to say on the subject:
"Open source is a development method for software that harnesses the power of distributed peer review and transparency of process. The promise of open source is better quality, higher reliability, more flexibility, lower cost, and an end to predatory vendor lock-in."
~ The Open Source Initiative (OSI)
As you may have noticed, this is a local, niche business... At the moment, no one in Austin, TX (our location) knows this business exists.
How do I change that on a shoe-string budget? I already tried posting to Craigslist, but the post was buried in less than an hour, and I didn't get any calls/emails.