Marketing your startup takes many forms. The classical marketing approach revolves around the 4 P’s: Product, Price, Promotion and Place. For this question and answer, we will tackle your Product offering. Your product is what your customer purchase from you. It’s fundamental to your business and ultimate success.
One of the most common answers to a product question revolves around defining your Minimal Viable Product (MVP). This is a product that just meets the needs of your customers. MVP’s are a good discipline since many a product has died in development due to feature creep. Take a look at the answers below to not only understand the MVP but how important it is to listen to and solve customers problems.