I am a start up, with no office. fairly new to Canada with no financial records. No website (only Domain name). Working from a rented room.
I registered my company. Imported a small stock that is enough to start a sale team. Stored in my car/room for now (ironic but true). Trying to hire independent sales reps to start sales.
With all of this I have a limited C$8,000 left to live on and gain momentum to start my business.
How should I spend this C$8,000 and on what to insure I survive the start up? (I do not like sales calls and would want to spend time on organizational issues such as sales rep contracts, CRM, business plan preparation, and many requirements like this- oh and if sales start rolling ok - move to a house with extra space to function better, office comes later, etc, etc)
I met a product package/retail consultant early this week who was impressed by the product and packaging, my vision, and clear focused ideas. He is giving me a proposal to assist me and suggested to start with a business plan that will assist me to focus on the needed and find financing. While financing is required to excel I still am not too sure if the Business plan is the right way to spend my money on now (3K-3.5K of $8K). I know sales must pick up to cover some expenses but I have to also import some more variety, and around and around we go.
THE PRODUCT BRIEFLY: I always go for durable, affordable, needed products and I think I hit the bulls-eye this time..... Cost CIF was approx C$5800 for 3000pcs so it is a small item that is easy to stock, easy for sales to handle and shops to display and above all few extra cents is easily translated to a good percentage in profitability terms. The packaging has my company name and website so this is why the office and website and all the above was mentioned as an important issue. A good Website could also be used for sales and drop shipment is also an option (I have no experience to know if web sales could generate enough as an alternative to the start up probably the way to spend my money on- i do not know)
I thank you all for reading this. I smile and ask to please advise me "which came first, the hen or the Egg?"