we built an idea management system at the Taipei Startup Weekend (a few days ago) and were delighted to finish second.
This morning we've found that a competitor, one who's clients include FedEx, Johnson and Johnson and GM has signed up to use our service, adding 3 users. We offer a one month free trial so there's nothing wrong with it, I'm just wondering should we let them look around or kick them out?
For context, if our services were competing Client Relations Managers (CRMs), there's might be SalesForce.com and ours might be 37 Signals Basecamp. So there's probably not much chance they'll steal the entire concept, but could steal parts of it. Our solution is really simple and they boast of having "The Most Advanced Idea and Innovation Management Platform on the Market".
In summary - Q. Should we kick them out, or let them look around, perhaps humorously teasing them?