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After launching the prototype and getting some pretty exciting customer feedback over the last six weeks, we want to raise a little investment money.

We're talking with several organizations so far. They all want to put in small amounts of cash. So, how do I organize this?

Something like this would be ideal:

  • we pick a number of shares to issue (say, 30% of the company)
  • we pick a share price
  • angels, FFFs, and early-stage VCs buy what they want.

How to do this?

What happens if we set aside say 30% of the company, and then only 25% sells? Where does the remaining 5% go?

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1 Answer

up vote 4 down vote accepted

Nowhere. It is unsold. Everyone owns a bigger piece of a smaller financial pie. You can reoffer them for the existing investors to pick up.

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