In the development of a solid business plan -- whether written for a formal purpose or as an internal document to focus the activities of the leadership -- there is the identification of the potential exit strategies.
If in the process of developing the core value proposition for the business, it's prospective value to a large and well-established competitor has been identfieid. An attractive exit strategy for initial investors would be positioning the start-up to be purchased by this commpetitor.
For example -- if we were designing a killer add-on for integration of social media to web-based mail then being acquired by Google could be very desirable.
What issues in design, development, and business structure should be identified and "done differently" if this is the intended exit strategy?