We are a service startup and we work with hotels and restaurants helping them create their online presence like their site/blog or presence and spread in social media platforms.
Though some of our clients are tech-savvy and regularly keep them updated with blog and other social sites like linkedin groups, twitter and facebook. But a big chunk of our target customers are not that tech-savvy.
Now we want to reach out to both these segment, so I guess we need to use online and offline technique as well to reach out to them.
Considering we are a young startup it will be great if you can suggest some online and offline marketing techniques that you might have previously employed in your business and have found helpful to reach out to your target audience effectively.
Thank You for your time to read and respond to our query!