My partner and I started a website development company a few years ago which specializes in making high quality (great graphics, functionality, and SEO) websites/applications for small-medium businesses. We have been getting a few clients here and there over this period, but mainly have been focusing on setting up all of our in house tools which will make our jobs easier in the future.
Now that we are at a point where we believe we can efficiently take care of as many customers that come our way, we want to start focusing on sales. The problem is that neither of us are sales/marketing people, so we are having a hard time deciding what the cheapest, most effective way to sell website/web applications is.
If we can get over this initial hump, I believe that word of mouth will be more than enough to keep the ball rolling.