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I am now developing foreign market on bussiness of paper packaging products, like folding boxes, blister cards, brochures etc. You can refer to our website link text. Maybe a litter simple, i will improve it lately. I am now confused by how to develop overseas business. My boyfried assists me in SEO, while not that familier with english SEO. Is there any advice to develop foreign customers?

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3 Answers

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I don't think that just relying on the internet to get new business from overseas is an effective strategy. Alibaba.com is a good starting point, but to develop customers you need to actually contact people personally. Visiting strategic trade shows in your target country may be an effective way to do that.

Also, concentrate on making your website customer focused so it talks less about who you are and more about what you can do for your customer. It would also be worthwhile (if you want to trade with English speaking countries) to get a native English speaker to edit your text on the site so it flows better.

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Appriciate your reply. Yes,i am very interested in what potential customer exactly needs to know about us and our customized paper products. Could you kindly please give me some tips? As for the text itself, i will try hard to make it flow fluency. – Jora Niu Oct 12 '10 at 14:54
  1. You should go where foreign customers usually go. In your case, alibaba.com is a good choice. When I look for factories like yours, I use that website and only that website because I'm sure to find what I need.

  2. In addition to that, target one country, and try to contact professionals that may be interested by your product. You are in a field that has a lot of potential customers. I would start with communication/design agencies first.

Contacting factories that do the same thing as you, but in the western country may be a good strategy too. Many of them can't handle the demand and would be very happy to outsource extra work to another serious company that is not implemented in their market.

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Thanks! I am a litter clear about specific market "strategy". – Jora Niu Oct 12 '10 at 14:34
  1. Make Your website rank high in major search engines on targeted keyword. (SEO) Don't let novice to do it, hire professional company.

  2. Join related forums, blogs, article websites & share thoughts with them. Remember to place your link in footer.

  3. Do e-Mail marketing, PPC, Blogging, Article Marketing.

  4. Give your WEBSITE a PROFESSIONAL look.

You can email me if you need references to get work done.

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Yes,i am trying to approach what you suggest. Now it is an initial stage, and not that professional.So I am asking for help.Thanks very much! – Jora Niu Oct 12 '10 at 14:40
If you need my help feel free to contact me. – Kashish Oct 12 '10 at 15:57

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