Tell me more ×
Answers OnStartups is a question and answer site for entrepreneurs looking to start or run a new business. It's 100% free, no registration required.
up vote 0 down vote favorite

I am working on the service which allows blog owners to distribute their content in a printer form by regular mail. Every blog reader will be able to subscribe to his favorite blogs and receive it as a newspaper. 1) How can I do a marketing research to see how many people are ready to use it and how much they are ready to pay? 2) How can I evaluate the market size for this service?

Thank you

share|improve this question

2 Answers

up vote 0 down vote

Here is what I could think of while approaching this :-

  1. Lets start with the total number of blogs out there.
  2. Reduce this # to the blogs which are active & popular. Indicators can be services like technorati & tweetmeme, top 100 in each category, pagerank, etc...
  3. See how many of these popular blog writers have published books.
  4. Find a rough indicator of copies sold (published data, reviews, position in book category, reprints etc.)

That will give you a good idea of how many people buy books based on content which primarily originated from blog posts.

Hope this helps...

share|improve this answer
Actually it has nothing to do with published books - I target all possible types of blogs. The only condition is that the blog has to have an RSS feed. This is a service which allows you to receive updates in a printed format from any blog or even a forum or site like this one. – user4535 Oct 1 '10 at 15:16
up vote 1 down vote

I would ask blog owners to run a poll on their website. Exchange free advertising in your newspaper for them running the poll for a week and sending you the results.

You can also create a website for your idea, and run a poll/survey on it.

share|improve this answer

Your Answer

 
discard

By posting your answer, you agree to the privacy policy and terms of service.

Not the answer you're looking for? Browse other questions tagged or ask your own question.