I want to approach a business that provides a complementary service to a service I offer. The service I offer is a monthly recurring charge and an upfront charge of, say, $500 and monthly $9. I'd like to approach a business and say, "If you market me to your customers and we get a sale, I'll give you 25% of the initial payment."
What is this called? (I'm asking partly so I can do some research on it) Has anyone done stuff like this? Are other businesses normally receptive? What do I need to watch out for? Is a legal agreement necessary? Any tips on approaching the other business. eg. how to ask for this
I'm thinking of possibly doing a little contest too and giving one away for free (maybe, maybe not).
Anyone have any thoughts or experiences to share on this?