I have launched a product in 2 countries where I know the language and can answer customer requests easily. Now I want to launch in many more countries (Eastern Europe) where there are lots of different languages and it would take me a while to train customer service in each market.
I would rather go via a route of translating customer requests as they come in - and if market takes off - employ a support person.
Would you recommend that? If yes - is there any service that would allow me to get instant (or 1-4 hour) translations with seamless API / convenient payment method that takes into account translating short snippets of texts rather than large documents with long turn around time?